A slice of Hurunui at Christchurch Airport
A thermal pool, wine barrels, grapevines and a mountain biker are taking pride of place at Christchurch Airport as part of a new three-dimensional display that showcases a taste of what Hurunui has to offer.
The display has been created next to the terminal’s first floor food court as part of Christchurch Airport’s efforts to help the region attract visitors after the Kaikoura earthquake.
Hurunui Tourism marketing manager Shane Adcock says the display highlights Cheviot, Hanmer Springs and the Waipara Valley.
“Some of the businesses around Cheviot have lost about 60% of their customers due to the detours in place on State Highway One – we’re hoping this will help encourage people to visit the area.”
Christchurch Airport’s Airport Services Manager Nick Tolan says the display is attracting a lot of interest.
“It’s quite different to other displays we have had in the terminal, so it literally turns heads. As a business in Christchurch, we know the disruption earthquakes can cause, so we wanted to help Hurunui recover after the Kaikoura earthquake.”
Shane Adcock says Hurunui Tourism is working on a number of projects to attract visitors.
“We’ve created new brochures and advertising to highlight what is on offer in the area, we’re continually improving signage along the roads, liaising with major tour operators to get our towns on their itineraries, working on fundraisers and promoting the region’s touring routes,” concludes Shane Adcock.